Automotive Business Education
If you have given a thought to getting an education in the automotive industry, it would be easy to make a few assumptions. For example, you might think you’d be taking mechanical courses designed to be used under the hood of a vehicle or learning how to operate diagnostic machinery. But, while there are certainly many opportunities to receive a quality education which features technical training, Georgian College in Barrie offers something very different. Georgian’s Barrie campus is home to the Automotive Business School of Canada. The only one of its kind in the country, the school offers a 2 year Automotive Business Diploma and a 4 year Bachelor of Business Automotive Management Degree, both of which also offer significant, paid co-op work terms in the automotive industry. These unique programs offer grads true exposure to the many sectors of the automotive industry and (can) lead to full-time career opportunities. They take current business management practices and tailor them specifically to the automotive industry, which – combined with the hands-on co-op training – helps prepare the students for positions in dealerships and corporate head offices for the automotive manufacturers, as well as fleet operations or within the after-market industry, to name a few. Created to provide grads with business skills that would allow them to take on leadership roles within the industry, these programs were developed in co-operation with the automotive industry and have a solid reputation for turning out well-trained graduates year after year. They have had a ninety percent grad placement-rate upon graduation for the past 28 years!
“I can’t think of an automotive corporate head office in the GTA where our grads don’t work.” said Jennifer Sheremeto, Marketing Specialist with the Automotive School of Business of Canada. The ASBC understands that the business-focus of the program means there are many unique pathways that their grads can take and the fact that there around a 20 percent female enrolment indicates that the general public does recognize and appreciate the diversity of opportunity available in what has always been considered a male-dominated industry. The Automotive Business School of Canada has been around since 1985 and receives tremendous support from within the automotive industry, boasting over 70 scholarships at $130,000 annually. Awards are based on everything from academic merit to specific regional recognition and desire to work in the automotive industry. The two programs are designed for students who are driven and passionate about the automotive industry. Many members of the faculty have automotive management experience and this also provides graduates with industry-specific perspective while working towards their diploma or degree. Students within the program put on North America’s largest student-run outdoor Auto Show every year with this years’ show taking place from May 31st to June 2nd. The theme of the 2013 show is “Aspire, Believe, Succeed” and special attractions will include a Pfaff Porsche Autocross Track, SLP performance vehicles, exotics display and a Classic Car Show and Shine. The Georgian College Auto Show is always popular and well attended. Visitors can spend the day browsing the shows’ attractions looking at exhibits and enjoying activities that are suitable for an audience of all ages. Everyone is encouraged to drop by and enjoy the show, and you can find out more by visiting the website (www.georgiancollege.ca/autoshow/schedule) or following their Twitter (www.twitter.com/@gcautoshow) and Facebook (www.facebook.com/gcautoshow) pages. To find out more about the Automotive Business School of Canada at Georgian College visit www.automotivebusinessschool.ca.
Written by Shelly Sargent